Top 10 Branded Items Every Small Business Needs

You do not need everything in the catalogue. You need about ten things, done properly, that cover the moments where people actually see your business.

In the order we would buy them.

1. BUSINESS CARDS

Still the cheapest way to be remembered after a conversation. Decent card weight, a clean design, and both sides used. See paper and print.

2. STAFF SHIRTS OR GOLF SHIRTS

The moment your team matches, you look like an organised company rather than a few people. Start with one good shirt per person before adding anything else. See branded apparel.

3. A PROPER SIGN AT YOUR PREMISES

Works every hour of every day and never sends an invoice. If people struggle to find you, this comes before everything else on this list. See signage.

4. MAGNETIC VEHICLE DOOR SIGNAGE

Turns every trip into local advertising, and comes off when you want the car back. Far more flexible than a full wrap and a fraction of the cost.

5. A PULL-UP BANNER

One portable, well designed banner covers events, expos, reception areas and anywhere you need to look established in a hurry.

6. BRANDED PENS

Unglamorous and relentlessly effective. Pens move from office to office and person to person, taking your brand with them. See everyday branded items.

7. MUGS OR BOTTLES

Used daily, kept for years, and seen by everybody in the recipient’s office. The best value per day of exposure on this list.

8. A BRANDED TABLECLOTH

The most underrated item we sell. It turns any trestle table at any event into a professional stand, and it folds into a bag.

9. STICKERS

For sealing packaging, labelling equipment and leaving behind after a job. Cheap, and they do a disproportionate amount of work.

10. A GIFT FOR YOUR BEST CLIENTS

Not a giveaway. One properly chosen, personalised item for the handful of people who keep your business going. See corporate and personalised gifts.

THE RULE THAT TIES IT TOGETHER

All ten should look like they came from the same business. Same colours, same logo, same feel. Ten matching items beat twenty mismatched ones every time, and it is the single biggest difference between a brand and a collection of stuff with a logo on it.

WHERE TO START IF THE BUDGET IS TIGHT

Business cards, staff shirts and a sign. Those three cover most of the moments a potential customer forms an opinion about you.

Tell us your budget and we will build the list that fits it.

LET’S GET YOUR BRAND WORKING

Tell us what you’re planning, even if it’s just an idea, and we’ll help you put it together.